In industry, I often have to deal with products or scenes that at first glance have a rather sober appearance. Dusty construction sites or production halls, dirt, smoke, supposedly confusing machine housings…
My aim is to visually highlight the attractiveness of a product in its sector and to present its functionality as a highlight.
Every construction site, every production hall or workplace can become a “stage”. Photographed in dynamic perspectives, interesting light or focus sequences, every product suddenly gets a bombastic presence without being distorted or changed.
© Jennifer Wolf Fotografie